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L'Oreal

L'Oreal

Why Wouldn't I Be Worth It?

Self-worth is hard to believe. but before doubt, we believed freely. in magic, in make-believe, in ourselves. We used to play dress up and dance, imagine tea parties, and laugh unapologetically. belief was instinctive, it was for no reason at all, it was just because. If we could believe in magic without hesitation, believing we’re worth it should feel effortless. It should be the least ridiculous belief we’ve ever had.

Self-worth is hard to believe. but before doubt, we believed freely. in magic, in make-believe, in ourselves. We used to play dress up and dance, imagine tea parties, and laugh unapologetically. belief was instinctive, it was for no reason at all, it was just because. If we could believe in magic without hesitation, believing we’re worth it should feel effortless. It should be the least ridiculous belief we’ve ever had.

Role

Video Editor

Team

Art Director - Isabella King Copywriter - Ellie Thompson Project Manager - Lara Clute

Print
Capturing reflection on childhood dreams

Worth is Worth Sharing

Inviting women to share worth to other women

Extending It Online

Sharing worth online, where personal messages will show up in different cities.